Direct Marketing


B elow-the-line Advertising, is more selective about the people it reaches. In most cases, extensive market research is done first to identify a target niche of hungry buyers. Once these potential customers are pinpointed, below-the-line advertising reaches them directly in a more personal manner.

We deliver actual information on Shelf Activity and face-to-face contact at a trade show in a time sensitive manner. We report availability, price, promotions, competitor activity and we deliver on-line real-time images of what is happening in key outlets across the region. The service is unique in that instant market information allows decision makers to respond immediately to changing market dynamics.

In Store

T For a brand competing a crowded market, catching the attention of consumers can be hit or miss affair. Creates and develops fully integrated promotional programs for consumers, retailers and trade to insure maximum market impact winning the battle for hearts and minds.

Perhaps you want to support the lunch of a new product with tactical promotional activity to encourage consumers' trial of the brand. Or instead, you aim to advise a promotion to encourage retails to stock-up on your product to heighten brand awareness in the store. You can be confident, we will deliver the results you want for your brand always followed up by a full evaluation report.

Exhibitions &

U sing exhibitions as an integral part of an advertising campaign is immensely beneficial for making consumers aware of your brand. As well as having visible products that are both informative and aesthetically pleasing, the interactive aspect of exhibitions is what really makes this marketing tool so effective.

We have a variety of sizes, shapes and designs to suit different demographics and ensure that the right product is selected for a specific show. We therefore strive to deliver the best solutions through a range of services including:
- Booths' Production & Installation
- Display Stands, Podiums or Gondola Creation
- Pop-up, Roll-up, and Sample kit Making


P resenting the right image is of vital importance to all businesses, and a well-crafted, outdoor company sign turns your exterior office sign into a stunning reflection of your brand, that all visitors to your business will see before they actually walk through your doors and, with proper impact, remember after they leave. Both your indoor and outdoor signs are a direct reflection of who you are as a brand.

Brandware has over 10 years of experience in creating custom business signs for companies just like yours. With free professional design services, few days’ production turn, and best-in-class customer service, our team is uniquely qualified to help you create signs that will accomplish your business goals.


O ur vehicle branding caters for all budgets, from custom vehicle decals to full vehicle wrapping, with a great, professional finish. We can do full-color printing, with a protective laminate for long lasting color and our skilled applicators make sure it’s always a job well done. We also produce rear window stickers, car vinyl and custom vehicle decals so even if you don’t want a full car wrap you can still get your vehicle branded.

Vehicle wraps are just like having your very own mobile billboard and costs a lot less! This unique form of outdoor moving media, has proven to be an extremely cost effective way of exposing your brand or product. Our high quality, high-resolution vehicle branding delivers excellent marketing exposure.


R oadshow Advertising operates a fleet of revolutionary multi-media advertising vehicles whose sole purpose is to deliver your advertising message and promote your business directly to those who matter most – your customers. Advertise directly to your customers where they work, eat, play, shop and spend money! Just like your customers, we are always on the move.

These events allow sales to move beyond the phone calls and email and actually create face-to-face relationships with potential customers, Jumpstart your demand generation efforts, Help propel your brand, And Help Spread Your Thought Leadership. These events allow speakers to get on the main stage and talk about the latest industry trends. The valuable content presented by thought leaders is why people show up


M arket research wouldn’t be possible without sampling, as it’s impossible to access every customer, whether current or future. Market researchers rely on various sampling techniques and methods to try and capture as wide range as possible the various types of customers a client is hoping to glean feedback from.

Sampling is an integral part of any brand plan. Not only does it seek to convert tries into buyers, but it also encourages usage by existing consumers. We provide accurate feedback & recommendations to clients on how best to improve campaign effectiveness. From Simple Random, Systematic, or Cluster Sampling to Stratified Sampling, Our unique approach guarantees visible results.

shopping programs

B Traditionally used in retail environment, mystery shopping is more and more being adopted across sectors where customer service is a Priority. A mystery shoppers posing as a customer, can objectively screen and report on the standard of customer service provided to consumers.

Even if you want to know how staff are treating your customers, to know whether or not staff are following the sales process, or to know about your competitors to gain vital information about their performance and current offers, Our highly-trained and experienced team of mystery shoppers can assess what you want to know about your business and report back to you. We can help you understand what your customers are thinking.